Your website is one of your most important demand generation assets and a blog is a way to increase your online presence, making you more visible on Google. It also is a great way to bring prospects into your Pardot database to expand the top of your funnel. In this tutorial, I’ll show you how to setup your blog with a Pardot form, how to create a blog welcome email, and how to automate blog digest emails
After launching my Form Style Generator for Pardot Forms, the number one question I receive is ‘how do I create a 2 column form in Pardot?’ I might update the style generator to include this in the future, but in the meantime, here’s how to create a 2 column Pardot form with minimal coding.
Earlier this year at Summit, Marketo announced that they would be launching an Account Based Marketing Platform. As of September 2016, Marketo has officially launched their Account Based Marketing Platform as part of their Summer ’16 launch. There’s been a lot of buzz about Marketo ABM and its benefits, so I thought I would break everything down into the top 9 things you should know about the Marketo Account Based Marketing Platform.
The new Marketo email editor allows for more customizations than ever before. You now have the ability to create modules, color pickers, number variables and more, but your email templates need to follow the email template 2.0 syntax in order to take advantage of these features. In this tutorial, I’ll show you how to create a Marketo 2.0 friendly template and how to turn your existing 1.0 email templates to 2.0 email templates.
I’m a Marketo & Pardot expert with a strong background in design and development. I specialize in email marketing, lead nurturing and CRM integrations for marketing and sales alignment. LEARN MORE
- 1 How to Turn any Landing Page into a Pardot Layout Template 17 Comments
- 2 How To Use UTM Parameters to Capture Lead Source 12 Comments
- 3 How To Embed a Pardot Form on Your Website The Right Way 10 Comments
- 4 How to Prevent Form Spam by Using The Honeypot Technique 8 Comments
- 5 How to Create a 2 Column Pardot Form 8 Comments