A Little Bit
Landing Pages
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How To Use UTM Parameters to Capture Lead Source in Pardot
You might already be using UTM parameters to track your marketing campaigns with Google Analytics, but are you capturing that information when a prospect is created in Pardot? Capturing this data is critical in order to assess the value of your marketing campaign and is a lead management best practice.
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5 Pro Tips for Using the Pardot Landing Page Editor
Become a pro at editing and creating Pardot landing pages, by using these 5 tips. These tips come from questions that are frequently asked within the Trailblazer Community and tips that I have come across while editing landing pages within Pardot.
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How to Customize Your Pardot Unsubscribe Page
In this tutorial, you will learn how to customize the default Pardot Unsubscribe page to match your brand. I will show you how to add your logo, update the button and how to customize the opt-out/opt-in text.
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3 Free Pardot Landing Page Templates for Asset Downloads
Create beautiful, responsive landing pages in Pardot by using one of these 3 free Pardot layout templates. These landing page templates are designed specifically for gated assets such as white papers and eBooks, but they will work well with any landing page that contains a form.
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How to Use a Pardot Form to Gate Content on a Page
In this tutorial you will learn how to use a Pardot form to gate content on a page. Gated content allows you to capture a lead’s information, by asking them to provide contact details before accessing a piece of content that is valuable. Instead of creating more than one page for the gated content and form, this tutorial will focus on creating a popup on the page that contains the asset.