Pardot’s Salesforce connector can be used to pass data back and forth between Pardot and Salesforce. In this article, learn everything about the Salesforce connector including what objects are synced, what happens if the prospect already exists in Pardot and how to map Salesforce users to Pardot users.
Salesforce Engage Alerts provide real-time notifications about prospect activity to your desktop and through Salesforce1. You can create your own filters based on activity type, group by region, country and more. Download this one-page Salesforce Engage Alerts Cheat Sheet to help you identify what all the colours, icons and filters mean within the Salesforce Engage Alerts tool.
Ace your Pardot Certified Consultant exam by using this practice test your Pardot knowledge. This practice test covers most of the topics on the Pardot Certified Consultant exam, including administration, email management, lead generation, lead qualification, reporting, Salesforce integration, prospect management and more. Not ready to take the practice test yet? Take a look at my flashcards.
In this tutorial, I will show you how to show/hide dynamic content based on URL parameters for any web page. This solution uses HTML, CSS and JavaScript instead of backend coding, so you will be able to use it with Marketo, Pardot, or any other system that allows a bit of custom code.
Over the years I’ve created hundreds, if not thousands of Marketo landing pages. It seems like every time I create a landing page I learn something new. Sometimes it’s a new feature Marketo released that makes my life easier, or sometimes it’s a new trick for creating better landing pages. Here are my top 10 tips for creating landing pages in Marketo.
In this tutorial, I will show you how to create a pop-up form that can be placed on a Pardot landing page. I will go over 2 methods, opening the pop-up form when a link is clicked and opening the pop-up on page load.
In this tutorial, you will learn how to turn any landing page into a Pardot Layout Template that can be used across all your Pardot marketing campaigns. You can use an existing landing page, a free template, a paid template from a marketplace like ThemeForest, or an existing page on your website.
Stop using captchas and start using the honeypot technique to stop form spam. In this tutorial, I will teach you how to implement the honeypot technique on your forms. Some coding is required, but most of it is copy and paste.
Make your life easier by using these Pardot code snippets to kickstart your next Pardot landing page, email template or form project.
Ace your Pardot Certified Consultant exam by using these flashcards to test your Pardot knowledge. This set of flashcards contains 100 practice questions that cover all the topics on the Pardot Certified Consultant exam, including administration, email management, lead generation, lead qualification, reporting, Salesforce integration, prospect management and more.