The Gmail app for Android has poor support for CSS and doesn’t support media queries. This can result in your responsive email breaking in the Gmail app for Android. Here is a quick fix you can put in place to force Gmail for Android to display the full (desktop) version of the email.
The Pardot Salesforce Connector creates a two-way sync between Pardot and Salesforce. Learn how the field mapping works in Pardot, how long the initial sync will take, what objects are synced from Salesforce out-of-the-box, and more.
A couple months ago I wrote a tutorial on how to use UTM parameters to capture lead source. The tutorial is an in-depth overview of how to capture URL parameters when a lead visits a landing page directly but if a lead visits a different page then fills out the form, those URL parameters won’t be captured. To fix this issue, you can store cookies in the lead’s browser and configure the form fields to pull from the cookie values instead of the URL parameter.
You might already be using UTM parameters to track your marketing campaigns with Google Analytics, but are you capturing that information when a lead comes into your database? Capturing this data is critical in order to assess the value of your marketing campaign and is a lead management best practice.