In May 2015 Marketo released fully responsive landing pages, also called guided landing pages. Unlike the free-form (drag & drop) landing page editor the new guided landing page editor provides structured editing for fully responsive landing pages. Marketo offers some guided landing pages that you can download, but this tutorial will show you how to code a brand new template and how to convert existing landing pages.
Make sure your next email campaign looks great on every device using these 5 frameworks.
You might already be using UTM parameters to track your marketing campaigns with Google Analytics, but are you capturing that information when a lead comes into your database? Capturing this data is critical in order to assess the value of your marketing campaign and is a lead management best practice.
How does the Marketo to Salesforce integration actually work? After many implementing Marketo to Salesforce integrations, I’ve learned what objects are synced, what happens in the sync cycle and how to optimize the sync speed.
Showing email content on mobile devices only isn’t as easy as applying “display:none” to the element, it requires a lot more code. Using this technique you can choose what you show on elements ONLY on mobile devices.
Welcome to my blog, where I share, tips, tricks, thoughts and solutions that I learn in my daily life as a Marketing Operations leader.
- 1 How to Use Pardot Form Handlers 54 Comments
- 2 How To Use UTM Parameters to Capture Lead Source in Pardot 51 Comments
- 3 The Best Way to Create a 2 Column Pardot Form 50 Comments
- 4 How to Add Placeholder Text Within Pardot Forms 50 Comments